EYEMAGINE unveils a cutting-edge Magento upgrade for CBS's The Book Nook
Irvine, CA – EYEMAGINE has announced the release of an enhanced online store for The Book Nook, CBS's publishing company and home of Dr. Phil's books. The online book store was in dire need of a customized Magento upgrade and theme rebuild in time for the release of Nick Carter's new autobiography. CBS singled out EYEMAGINE, a seasoned eCommerce agency and Magento Gold Solution Partner, for a complete performance facelift and upgrade to the Magento Community 1.7 Edition platform.
As CBS’s publishing company, The Book Nook anticipated high traffic spikes with its upcoming release of Nick Carter’s autobiography, “Facing The Music”. During the launch of its more popular books, The Book Nook has experienced over 60,000 unique visitors in one day. To handle these traffic high-points, The Book Nook’s unique and complicated environment houses up to 18 servers. Due to the large number of servers and complexity of the site's environment, CBS required the expertise of a seasoned eCommerce agency. With over 20,000 product SKU’s, The Book Nook needed a smooth Magento upgrade to handle their influx of anxious Nick Carter fans while enhancing their daily eCommerce operations.
EYEMAGINE provided The Book Nook with a Magento code audit and a smooth Magento upgrade. EYEMAGINE then upgraded The Book Nook from Magento Community Edition 1.6 to Magento Community Edition 1.7 for performance improvements, a faster site, increased security, and enhanced feature improvements. This was a unique challenge due to the amount of servers involved in The Book Nook's online store.
The Book Nook’s CDN (content delivery network), Akami, had a special cache that had to be worked around in order to produce a stable Magento core. Fixing the Magento core helps the site run smoother and allows extensions to run faster. In the case of The Book Nook, EYEMAGINE had to fix all core modifications before the site could undergo a stable Magento platform upgrade.
EYEMAGINE rebuilt most of The Book Nook’s theme and provided extension upgrades, in addition to the Magento upgrade. The Book Nook used two separate fulfillment centers to process and ship their online orders. EYEMAGINE custom built a process to redirect books to the proper fulfillment center automatically. The fulfilment center gets a file of the orders from Magento, enabling the fulfillment centers to process orders with ease.
The Book Nook upgrade only marks the beginning of a long term partnership between CBS and EYEMAGINE. The Book Nook is now enrolled in EYEMAGINE’s monthly eCommerce maintenance program.
About The Book Nook:
CBS's The Book Nook, home to Dr. Phil's books, is dedicated to creating a quick and easy online book-buying experience. The Book Nook's online bookstore specializes in health, self help, family, biography, celebrity, and fictional books. The Book Nook's collection of popular titles is tailored to optimize their customers choices to give them the most bang for their book! They don't sell TVs, socks or knife sets, because they know that sometimes, people just want to buy a great book.
About EYEMAGINE:
EYEMAGINE is a Magento Gold Solution Partner. Its U.S.-based developers are experts in their respective fields, and its team has extensive backgrounds working with some of the largest brands in the world. EYEMAGINE has helped design and build eCommerce stores, mobile sites, and applications for respected companies as diverse as Disney, Hewlett Packard, TOYOTA, and BRAVEN.
