Digital Creative Writer
This high impact position will be charged with creating marketing success for our clients and EYEMAGINE itself with beautiful and effective written content. Candidates must be goal driven with excellent interpersonal and communication skills, along with a proven track record in developing content marketing strategy around online content, blogging, eBooks, etc.
- Follow and modify editorial content strategies that supports and extends marketing initiatives for clients, both short and long-term
- Create content based on content and keyword strategy
- Design brand voice for clients
- Ensure content consistency, style, voice as well as adherence to marketing objectives, target messaging and target customer segments
- Promote blogs through social medias channels based on the clients scope of work and department needs
- Monitor comments and respond appropriately across all digital platforms (content related). Identify and manage internal resources to assist with responses as needed
- Develop Buyer Personas and create targeted content for each
- Manage Freelance Writers
- Commitment to task
- Strong Interviewing Skills
- Analytical Problem Solving
- BA/BS degree in Journalism preferred.
- Knowledge of HubSpot is a plus
- Must have an active blog with an established and meaningful on-line presence
- Excellent communication skills, emphasis on writing
- History and desire to drive efficiencies and process improvements.
- Ability to interact effectively with different personality styles; must possess confidence in communication style.
- Position will interact with clients in various industries
- Critical attention to detail, self motivated, must be able to prioritize, organize and plan well
- Goal oriented with a track record of driving through to completion.
- Ability to juggle multiple tasks and meet deadlines.
- A passion for providing excellent customer service
- Experience in a start-up or omni-channel environment a plus, but not required.